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Spotlight On Bureau Reporting Service
Spotlight On Bureau Reporting Service This month we’re chatting with Jon Hackenbroch, Head of the Bureau Reporting Service, about insight reporting and automation. Firstly, tell us a bit about the Bureau Reporting Service and what it is you do? Bureau Reporting is…
More Actionable Insight
More actionable insight My client is demanding more actionable insight, but there are only eight hours in the day! Having attended a raft of market research conferences recently, many of the same topics were presented in papers (albeit in a…
Making Your Research Agency Stand Out
The market research world is extremely cluttered Within the ESOMAR directory alone there are 1,600 major research organizations listed and that doesn’t take into account the number of small research consultancies globally (the Independent Consultants Group has itself over 300…
Macro In Limbo
Macro In Limbo Report automation in market research can come in a number of different forms, with the use of macros being one of them. However there are a number of limitations that may not be always be considered. Having…