Register Your Place Here:
16 June 2026
London– 4.00 pm
New York– 11.00 am
Los Angeles– 8.00 am
16 June 2026
London– 4.00 pm
New York– 11.00 am
Los Angeles– 8.00 am
Why Join Us?
In this webinar, Jeffrey Johnson, SVP at Escalent, and Benjamin Rietti, CEO of E-Tabs, will share how Escalent transformed multimarket reporting for a global café brand operating across both consumer goods and retail environments.
Multimarket studies often involve a daily grind of high-volume outputs, with multiple reports per market and heavy concentrations of metrics. While report structures may be consistent, the manual effort required to hand-post data, format charts and quality-check each deliverable can leave research teams stretched thin, with limited time for insight and analysis.
During the webinar, you’ll learn how Escalent brewed a smarter approach by implementing report automation and reengineering its reporting workflow. This created a smoother blend of scale, speed and consistency across complex global research programmes, without compromising quality.
The results: faster delivery across global, regional and U.S. programmes; consistent, high-quality outputs at scale; and more time for analysts to focus on insight, narrative and impact.
To break it down…
- Learn how Escalent redesigned reporting workflows to support complex, high-volume, multimarket research.
- Discover how automation extends beyond trackers to multi-report programs.
- See how research teams can reduce delivery pressure while keeping reporting running smoothly, even under tight deadlines.
Speakers:
Benjamin Rietti is the CEO of E-Tabs. His innovative approach has seen the company provide reporting services and solutions to the MR industry for over 30 years. With over two decades of industry knowledge, Benjamin is a talented entrepreneur who recognizes the integral role technology plays in market research. A doting family man, he enjoys spending time with his children and grandchildren and has a passion for skiing.
Jeffrey Johnson, SVP, Escalent
Jeffrey T. Johnson, SVP in consumer goods and retail at Escalent, boasts over 25 years of experience in leading complex research projects in the consumer, tech and telecom sectors. Jeffrey has directed numerous research programs, gaining valuable insights from telecom and IT professionals and shaping strategies. This expertise covers product testing, CX and churn tracking, ad tracking, customer satisfaction, market share and more. An Army veteran, Jeffrey holds a master’s and bachelor’s degree in psychology from Southern Nazarene University. He lives in Oklahoma City with his family and four dogs.
